Company Description Fish Shop is a locally loved seafood restaurant brand serving fresh fish, great drinks and a welcoming neighborhood atmosphere across four San Diego locations: Pacific Beach, Point Loma, Encinitas and Oceanside. We're known for our laid‑back coastal vibe, quality food, strong community connections and memorable guest experiences. As we continue to grow, we're looking for an energetic, creative and highly organized Marketing Manager to help drive traffic, build brand awareness and strengthen our connection with guests throughout San Diego County. This is an exciting opportunity for someone who loves restaurants, thrives on creating content, enjoys being part of the community and wants to make a direct impact on a growing local brand. Role Description The Marketing Manager will lead the day‑to‑day execution of Fish Shop's local marketing efforts across all four restaurant locations. This is a hands‑on role focused on content creation, community engagement, event marketing, social media management, reputation management and local brand building. The ideal candidate is comfortable spending time in restaurants capturing content, attending events, building relationships with local organizations and bringing creative marketing ideas to life. The Marketing Manager will work closely with Fish Shop leadership and our agency partner, All Points Public Relations, which supports overall marketing strategy, public relations, paid media, influencer marketing and campaign development. Qualifications 3‑7+ years of marketing experience or comparable experience Restaurant, hospitality, food and beverage or lifestyle marketing experience preferred Strong digital marketing and social media management experience Demonstrated content creation skills, including short‑form video production Excellent written and verbal communication skills Strong organizational and project management abilities Ability to manage multiple priorities and deadlines Strong capabilities in managing paid digital marketing campaigns and reputation management platforms Comfortable working independently while collaborating across teams Reliable transportation and willingness to travel regularly between all four Fish Shop locations Ability to work occasional evenings and weekends for events and content capture Preferred Qualifications Experience marketing multi‑location businesses Experience planning and promoting events Experience with influencer and creator partnerships Experience with customer loyalty and retention marketing Experience with local SEO and Google Business Profiles Familiarity with restaurant technology platforms such as Toast, OpenTable, Resy, DoorDash and Uber Eats Community partnership or sponsorship experience Basic website management experience Hospitality operations experience as a manager, server, bartender or restaurant team member Why Join Fish Shop? Play a meaningful role in the growth of a beloved local restaurant brand Work directly with company leadership Have significant creative freedom and ownership Make a visible impact on restaurant performance and community engagement Collaborate with an experienced public relations and marketing agency Help shape the future of a growing San Diego hospitality brand #J-18808-Ljbffr
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